Contacts, Spring 2017 Schedule, Student Resources

Professor

  • Angeline Close Scheinbaum, PhD
  • Associate Professor | The University of Texas at Austin
  • Stan Richards School of Advertising | Belo Center for New Media
  • Moody College of Communication
  • 300 W. Dean Keaton
  • Austin, TX 78712-1069
  • Office: BMC 4.368
  • (512) 788-2480
  • angeline@austin.utexas.edu *students please use Canvas*
Teaching Assistant: Psychology of Advertising
  • Name: Jacob Copple
  • Email: gcopple@utexas.edu *students please use Canvas*
  • Office hours: TBA for Spring 2017
  • Office: Station 2, Belo Center for New Media, 4th floor

Teaching Assistant: Integrated Communication Management (Graduate Level)

  • Name: TBA
  • Email: TBA   *students please use Canvas*
  • Office hours: TBA
  • Office: TBA

Class Schedule: Spring 2017

Psychology of Advertising ADV319 M,W 3-4:30 (note we meet in the ETC) & Integrated Communications Management W 12:00-2:50

Spring Office Hours

  • Professor Close Scheinbaum: W 11:00-12:00  (BMC, 4.368)
  • Psychology of Advertising TA, Jacob: TBA (BMC, 4th floor, Station 2)
  • Integrated Communications Management TA, Justin: TBA (Station TBA)

Student Resources

In addition to those on our syllabi, here are others:

Stan Richards School of Advertising & Public Relations Main Office

  • (512) 471-1101, Belo Center for New Media (BMC), 4th floor
  • Texas Advertising Site (Stan Richards School of Advertising & Public Relations)
  • Go to the internships page to see about internship opportunities

Moody College of Communication Career Services

  • (512) 471-9421
  • I will encourage you to visit career services BEFORE your senior year. I ask that you bring me your resume your senior year if you are my student. I will then ask you to make a private appointment with our career services to perfect your resume and learn how to write a professional cover letter/e-mail. I encourage you to go to our career fair.

Texas Program in Sport and Media

  • (512) 471-2431
  • Students in and outside of advertising, I recommend our “Texas Program in Sports & Media” TPSM if you are interested in sport or event marketing. This certificate is great for other majors–such as marketing, etc.

Advertising Research Librarian/Database Expert 

Ad Agencies | For Agency Assignement

Here is a sample of top ad agencies (worldwide) based on revenue from recent years. For research on ad agency’s use of websites sites, you may refer to our studies:

Finney, R. Z., Richard D. Parker, and Angeline G. Close (2004),”The Agency in Cyberspace: A Content Analysis of Ad Agency Homepages,” (Extended Abstract) Journal of Contemporary Business Issues.

R. Zachary Finney and Angeline G. Close (2006), “The Virtual Agency,” E-Commerce, E-Government and Mobile Commerce, Idea Group Reference, Mehdi Khosrow-Pour, ed. (ISBN# 1-59140-799-0), p. 1158-1162.

R. Zachary Finney and Angeline G. Close (2008), “The Virtual Agency as a New Force in the Promotions Industry,” Electronic Commerce: Concepts, Methodologies, Tools and Applications, S. Ann Becker, ed. (ISBN# 978-1-59904-943-4), p. 2240-2246. *Reprint of Finney and Close (2006)

Ad Agency Sites

Who is the most creative? ::Who specializes in what area? ::Which would you most like to work for?

R&R Partners

Mccan Ericson

BBDO

J Walter Thompson

Omnicom Group

Young & Rubicam

DDB

Olgivy and Mather

Saatchi & Saatchi

Leo Burnett

Campbell-Ewald

Wieden & Kennedy

Deutsch

Interpublic Group of Companies

WPP Group

Publicis

Richards Group

Dentsu

Havas

Grey Global Group

Euro RSCG

22 Squared

Hakuhodo

Asatsu-DK

Doner

TMP Worldwide

Carlson Marketing Group

Goodby Silverstein

Incepta

Protocol Marketing Group

Digitas

Daiko Advertising

Tokyu Agency

Maxxcom

Cheil Communications

George P. Johnson Co.

Select Communications