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Angeline Close Scheinbaum, Ph.D.

Dan Duncan Professor of Sports Marketing & Associate Professor of Marketing, Clemson University

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Category Archives: Real World Applications

Real World Applications

Posted on January 27, 2011 by Angeline Close Scheinbaum

Celebrity Marketing

Starbucks

Hallmark

Sonic

Bloomingdales

Gatorade

Lands End

eBay

Peoplemeter

Posted in Teaching, Marketing Management, Real World Applications

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