Category Archives: Professional Selling

Reading Outlines

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Module 1 Overview of Personal Selling

Module 2 Building Trust and Sales Ethics

Module 3 Understanding Buyers

Module 4 Communication Skills

Module 5 Prospecting and Pre-Approach

Module 6 Planning the Presentation and Approaching the Customer

Module 7 Sales Presentation Delivery

Module 8 Addressing Concerns and Earning Commitment

Module 9 Adding Value and Follow-Up

Module 10 Adding Value: Self-Leadership and Teamwork